Topic: Social Media Marketing for VET Businesses
We all know that the digital marketing landscape is evolving drastically everyday, and social media is no exception. The trouble is, there is no one-size-fits-all approach for social media marketing, which is why businesses often end up shying away from strategies which hold the potential to grow their brand and business. During this presentation you will receive an overview of the below topics:
- B2B social media trends and statistics today.
- How to develop a social media strategy for your business.
- Social advertising and lead generation.
- Social media tips for the VET industry.
- Online content ideas for the VET industry.
Presenter: Tamara Ehlerth
Since completing a Bachelor of Business (Marketing), Tamara has been honing her digital marketing skills working with industry leaders and clients within IT, project marketing and international higher education sectors. Managing brands and campaigns at a local and global scale.
Recently, while employed by one of Australia’s top universities, Tamara was awarded for digital marketing innovation which led to a significant increase in the university’s global reach and international student enrolments. Now, she works with small businesses to large organisations on a variety of digital marketing projects, to improve online engagement, lead generation and conversion outcomes.
Tamara’s creativity, passion for problem solving and obsession for seeing, tracking and delivering results has led her on the path of digital marketing. On her journey, she has learnt that with the right strategy and execution, the digital space has the potential to unlock enormous opportunities for businesses.
REGISTRATIONS CLOSE ON MONDAY 20 AUGUST.